We collaborated with Belle Laide Events for a partnership between Virgin Australia and Delta Air Lines at TEDx Sydney, where we provided a custom video booth for the event.
With over 5000 people expected to attend the one day event,what a place to celebrate the partnership between two of the biggest names inworld airlines than by providing a custom video booth specifically created toadminister the Emoji Battle.
The Emoji Battle, a custom produced game that reflected thisyear’s TEDx theme #HumanvsDigital, worked by participants taking their place infront of a screen which proceeded to show them a sequence of emojis which theyhad to replicate as best as they could – all while being filmed. With multiplelevels of difficulty as the number of emojis increased, the fun ensued!
Once completed, participants then received a link to viewand share their custom video via SMS, with Virgin and Delta offering anenticing reward to do so with a flight for two to Los Angeles up for grabs.